The Burj al Alam ("World Tower" in English) is an under construction 108 storey, 482m skyscraper in the Business Bay area of Dubai, UAE designed to resemble a crystal flower. It is to become one of the world's tallest buildings. The tower is to be built by the Fortune Group which also have a number of other projects in Dubai such as the Fortune Bay and Fortune Tower. It will contain 74 floors of office space, a retail area at the base, and a high-end hotel and serviced apartments in the top 27 floors. The hotel section is to contain the highest hotel rooms in the world. The building will also feature a 6-storey crown that will contain a Turkish bath, sky garden and other club facilities. Ground breaking occurred on November 12th 2006, the structure is expected to be completed by 2010.